Portfolio

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Packaging Design
Branding

BODIE*Z Packaging Design

Packaging concepts and product design created for BODIE*Z. I worked across multiple product lines, including ready-to-drink cans, hydration powders, energy gels and protein powder formats. The work covered flavour systems, icon sets, colour structure and front-of-pack layouts.

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Branding
Logo Design
Packaging Design
Collateral

SmileSip Brand Identity

Brand identity and packaging created for SmileSip. I designed the logo, colour system, flavour range, icons and the full visual style for this oral health drink mix. The work covers product packaging, digital assets and the look and feel used across their website and marketing.

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Logo Design
Packaging Design
Shopify
Email Marketing

BBS Health Brand Identity

Brand identity and full label design for BBS Health. I created the logo, colour system, guidelines and packaging for their four hero products. The range includes Menorelief, NRgy NAD+, Creatine Monohydrate and Total Biotic.

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Branding
Logo Design
Marketing Consulting

Trantor Logo

We designed the logo for Trantor, a brand inspired by Asimov's futuristic world. Representing an inovative consulting approach to IT.

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Print
Brochure

Meal Plan Booklet

Printed meal plan booklet designed for Thinco. It supports customers using their natural weight loss supplement and gives a clear, easy guide for everyday meals.

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Label
Logo Design
Branding

Moody Candles

Label design for Moody Candles, the design harmonises fragrance and brainwave frequencies to evoke emotions like love, calm, and energy.

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Logo Design
Branding
Marketing Consulting

Vibra Emporium Logo

The logo seamlessly blends vintage Italian deli aesthetics with a modern touch, creating a visual narrative that resonates with Vibra Emporium's artisanal ethos.

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Packaging Design
Re-brand
Print

Packaging Design

This subscription box design summarises the brand's ethos through a blend of calming colours and refined typography.

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Email Marketing

Email marketing gives you one of the highest returns for your spend. You own the channel, so you’re not relying on changing algorithms or rising ad costs. You reach people who already want to hear from you, which makes every message more valuable. With the right setup, you can guide customers from first visit to repeat purchase through clear, personalised flows. It works day and night and keeps your business growing without extra effort each week.

Marketing results showing 6x increase in transaction rate after Welcome Series with Vatéa, $5,450 sales generated from email coupon code, and 50% booking rate increase from campaign with Northern Beaches Skin Cancer Clinic offering 15% off skin check.Collage showing marketing success with three campaign examples: $8,500 sales from unique coupon code with Thinco EOFY Flash Sale $35 off, 100% increase in iteration rate after Welcome Series with Brisbane Gifts email promoting a one-stop gift shop, and $2000 worth in skin treatments from Welcome Series by LUXE Skin + Body Perinth featuring a woman receiving a facial.
Luxe Skin + Body Perinth welcome email featuring a woman with eyes closed receiving a facial treatment, discounts, appointment booking options, and a skincare quote.Valentine's Day promotional email from Thinco offering 14% off storewide with free shipping and limited-time VDAY code.

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